Yep, you need a blog. And yep, you also need an e-zine. Before you throw your hands up in writing overwhelm, understand something. This is content you will use again and again — and it will work hard for you, creating great reader relationships.A blog is an online web log or journal that is quickly becoming the chosen web format over conventional, old-fashioned sites. Mainly, this is because the site architecture of a blog is such that search engine robots from Google and Yahoo can find it and index it much more easily and quickly. And because blogs live in a closely networked world where other bloggers send visitors back and forth, and chat about each other. Either way, you’re more likely to get lots more traffic.Secondly, a recent Columbia University study indicates that 79 percent of the major media find their expert sources and story ideas from reading blogs. And why? In the words of one editor from Wired, because bloggers have opinions — and that makes for interesting news.You can nicely build your web traffic and collect names for your e-zine by cross referencing the two back and forth. Include titles of blog posts and direct links in your e-zine; put an e-zine sign-up bonus and box in a prominent place on your blog. (See an example of this on my blog, (http://chinahkbloggers.blogspot.com/) are still nascent enough that collecting names of those who visit is rough. And that’s where your e-zine comes in, as it makes name collection easier. You’ll want to post frequently on your blog; at least five times per week you need to submit at least a paragraph. But you can do your e-zine monthly or bi-weekly. Simply take a blog story and build it out. Then add related resources, and possibly an ad or two for your products or services. The result will be a dedicated fan base if you deliver consistent, quality content.
-----------------------------------------------------
Make Money With Google 谷歌带你赚钱
One of my money making secrets 我的赚钱秘诀之一
money-maker-program 赚钱方程式大公开!
------------------------------------------------------
欢迎转载,转摘请注明作者和出处。
李佐滋: http://chinahkbloggers.blogspot.com/
http://chinahkbloggers.blog.bokee.net/
中港博客营销研究中心---中山及香港
0760-88722781 852-92787868
团队成员:中国北京,中山,香港,美国加州,
加拿大多伦多,澳洲里斯…
欢迎供稿 (网络成功现身说法最佳)
----------------------------------------

没有评论:
发表评论